CHEF TECH Competitors

De’Longhi is the global brand that offers consumers innovative products with a unique combination of style and performance. Born in 1974 as a brand of electric radiators, De’ Longhi has created iconic products such as Pinguino and Tasciugo, Sfornatutto and Rot-Fryer, broadening over time its offer to every area of the house. De’ Longhi offers innovative appliances for comfort, home cleaning and kitchen. Within the latter segment, coffee machines currently represent the heart of the brand and have led De’ Longhi to be among the world leaders in their production.

Through a rich and colourful history Breville has enriched people's lives. Founded on Melbourne Cup Day in 1932, Breville Radio quickly realised the aspirations of the two young Australian entrepreneurs Bill O'Brien and Harry Norville. The name Breville is derivative of their two names. The Journey of over 75 years, which has seen changing lifestyles and technologies, Breville has grown to become and iconic Australian brand. Design and innovation has underpinned this success. From the Snack 'n' Sandwhich maker in 1974, to the wide feed tube Juice Fountain™ in 1999, and the Professional 800 Collection of today- Breville has provided inspiration to generations of customers. Though Breville roots are in Australia, Breville designed products are now sold in over 50 countries around the world, including the United States. Like a true Australian however, Breville has remained grounded despite its global success. Breville is proof that some companies still listen to their customers. Our customers guide every new product, every design innovation.

Thermomix® is part of Vorwerk – a German, family-owned innovator founded in 1833. From the first Kobold in 1929 to the first Thermomix® in 1971, Vorwerk has spent generations perfecting technology that makes everyday life simpler, smarter and more joyful. We’re proud to do things differently. Thermomix® Australia is a people-first business powered by a passionate community of customers and Consultants. We exist to help Australians cook fresh, healthy meals with confidence and ease – bringing more connection, creativity and joy into home kitchens. We’re not a distributor. We’re part of the global Vorwerk family – designing, developing and delivering world-class appliances that are trusted by millions of households worldwide. Alongside Thermomix®, Vorwerk also creates Kobold – premium home care technology, including the Kobold cordless range, designed and engineered in Germany with the same care, precision and innovation.