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In 2013, CheepJokes joined Instagram. Initially believing the platform would provide them with an opportunity to attract and migrate viewers for their short films across to YouTube, they quickly found a thriving LEGO community and branched out into LEGO photography and comics. Within six months of being on the platform, CheepJokes was commissioned to produce advertising content for Regal Cinemas in the US and it was at this point, they realised there could be more to their bad jokes than just a hobby. Since then, CheepJokes has toured Australia presenting how to make stop motion films and cartoons at LEGO conventions and has produced social media content for brands across the world.

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