Cheef Competitors

Nature’s Way® is one of the most recognized and trusted manufacturers of dietary supplements and vitamins. A pioneer in herbal supplements, the Nature’s Way brand is known for its expansive offerings of whole herbs, standardized extracts, vitamins & minerals, and homeopathic remedies. Beyond herbal supplements, Nature’s Way manufactures trusted brands such as Alive! ® multi-vitamins, Fortify probiotics, Umcka® Cold Care, and Sambucus. Our brands are sold through retail partners in the grocery, drug, mass, health food store, eCommerce and other channels, and we are proud to be growing rapidly. Employees at Nature’s Way have a passion for building trustworthy brands that help improve the health and wellness of others. This is our mission and it forms the basis of everything we do. Whether developing science-based formulas, utilizing top-quality ingredients, or diligently adhering to Good Manufacturing Practices (GMP), Nature’s Way is known for its unwavering commitment to quality and efficacy. That’s why consumers know that if it’s Nature’s Way, they can “Trust the Leaf®.”

As plant cultivation experts, Botanicare is dedicated to providing superior products, expert advice and support to help growers produce better crops. What started as an experimental plant nutrient, Pure Blend (now Pure Blend Tea), brewed in the back room of an Arizona retail gardening store has evolved into Botanicare, a market leader in hydroponic products. After 20 years of innovation, foresight and unconventional thought we have seen the industry and our company blossom. We are committed to finding new ways to encourage growers to do what they do best – grow.

KushyPunch is the iconic and award-winning brand behind the top-selling cannabis gummy in California. Best known for its line of full spectrum edibles, KushyPunch has built it’s reputation on delivering a consistent, full body experience for patients and recreational consumers across the Golden State and Michigan. Considered among the first wave of brands in the cannabis market, KushyPunch brought a pioneering science-forward approach to product development and R&D, and developed an innovative, statewide distribution network that put the product in 80% of California's dispensaries. The company's CBD line KushyCBD (https://kushyCBD.com/) contains six award-winning SKUs and is sold both online and in 1500 locations nationwide. KushyPunch, KushyCBD and the founder and CEO Ruben Cross have won numerous key industry awards, including the Cannabis Cup, DOPE Cup, High Times 100, and WeedCon, and have been featured in the Los Angeles Times, Entrepreneur, LA Weekly, NME, High Times, Mg, Culture Magazine and more.