Checkmate Analytics Information

High end one on one interviewing, focus groups and workshops. B2B specialists. Interpretive insightful reporting and quality business oriented outcomes based on more than 30 years experience. Proprietary online respondent databases used exclusively by the researchers. Our background is in psychology, statistics, economics, sociology survey research, marketing, business and finance, advertising and media. Over the last two decades, its founders have conducted large scale B2B and B2C exercises in Australia, New Zealand, Southeast Asia, North Asia, North America and the UK. The company has skills in heavy industry, agriculture, financial services and mining as well as mainstream consumer products and services For most of the 20th century, business was about getting the four elements of product, price, sales & marketing (including customer service) and distribution working together within a positive work environment under sound financial management. In the 21st century that still applies but it is just one of the four pillars critical to the success of any enterprise i.e. Business 101, the political landscape, media considerations and social impact.