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Chautfifth is a designer brand that stems from and flourishes with the philosophy of "experiential lab". We silently impress the observers via our key pillars: Product Design, Material Exploration and Artful Experience. We play with different materials, we compose designs from geometric shapes, we experiment with art along the customer experience; all with a hint of dualism. So whether you're on a search for something minimal or attention-grabbing, something new or timeless, you'll find it here - at a great price. And it’s not all about the product. It’s the experience, from the first glance online, to the ultimate daily uses, that makes Chautfifth distinctive. We find ways to instill a touch of arts, whatever field that inspires us, into the interaction with our customers. You might one day read on how Chautfifth performs a great collab with a local pottery maker on a Chautfifth’s iconic sack; you could also encounter your favorite contemporary artist’s latest work featured on a Chautfifth’s bag strap. We would always emphasize the experience, that’s why we take on the DTC model initially to ensure the best quality in everything that we do: material sourcing, design, communication all the way to providing delivery service. Through omnichannel, there is a lot that we can do, at stores or on ecommerce sites, to sway the customers with the intriguing dance we choreograph. Chautfifth might start off as a handbag & accessories company, but it's definitely going to be a company for experience, creatively explorative consumer experience.

Chautfifth Questions

Chau Tran is the Founder and CEO of Chautfifth.

4 people are employed at Chautfifth.

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