2022 -
2023 Director, Media and Audience Measurement @
2018 -
2022 Senior Director - Research and Insights @
2006 -
2018 Director - Research and Insights @
2005 -
2006 Manager - Research and Insights @
2003 -
2004 Marketing Specialist @ Phoenix Open (PGA Tour)
2000 -
2002 Ticket and Merchandise Manager @
Charles Rode Education
Arizona State University, W. P. Carey School of Business
MBA
2002
-
2004
Naveen Jindal School of Management, UT Dallas
BS (Business Administration)
1997
-
2001
Charles Rode Skills
Market Research
Sponsorship
Consumer Insight
Sports Marketing
Customer Insight
Sales
Relationship Marketing
Strategy
Integrated Marketing
Marketing Strategy
Marketing
Management
Primary Research
Sponsorship Research
Marketing Research
E-Score Celebrity
YouGov Profiles+
Nielsen Scarborough
Hookit
Nielsen Denote
Survey Design
Survey Administration
Social Media ROI
Zoomph
Tableau
Scarborough Research
Event Management
Microsoft Office
Retail
E Score Celebrity
Customer Service
Merchandising
Charles Rode Summary
Charles Rode, based in Tempe, AZ, US, is currently a Research Director - US Sport at YouGov Sport. Charles Rode brings experience from previous roles at LEARFIELD and Genesco Sports Enterprises. Charles Rode holds a 2002 - 2004 MBA @ Arizona State University, W. P. Carey School of Business. With a robust skill set that includes Market Research, Sponsorship, Consumer Insight, Sports Marketing, Customer Insight and more. Charles Rode has 2 emails and 1 mobile phone numbers on RocketReach.
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