stars 1 stars 2 stars 3

CHARACTER COUNTS! is the most widely used character education program, reaching millions of youth. CHARACTER COUNTS! is: • A framework centered on basic values called the Six Pillars of Character: trustworthiness, respect, responsibility, fairness, caring, and citizenship. • Embraced by thousands of schools, communities, public agencies, and nonprofit organizations for a simple reason — it works. These groups receive support and development from a national office, which offers training programs, free e-newsletters, resources, products, and free consultation. • Nonprofit, not religious or political (though used by both secular and faith-based groups, and supported by public officials of both major parties).

CHARACTER COUNTS! Questions

The CHARACTER COUNTS! annual revenue was $16.7 million in 2026.

Amy Smit is the Director - Communications and Administration of CHARACTER COUNTS!.

1 people are employed at CHARACTER COUNTS!.

CHARACTER COUNTS! is based in Des Moines, Iowa.

The NAICS codes for CHARACTER COUNTS! are [813, 81341, 8134, 81, 813410].

The SIC codes for CHARACTER COUNTS! are [864, 86].

Top CHARACTER COUNTS! Employees

View Similar People
G2 Leader Summer 2026 G2 Best Est ROI Mid-Market Summer 2026 G2 Easiest Admin Mid-Market Summer 2026 G2 Most Implementable Summer 2026 G2 Best Results Mid-Market Summer 2026 G2 Lead Capture Mid-Market Summer 2026 Inc Fastest Growing Private Companies 2026 Inc Best Workplace 2026
g2crowd
G2Crowd Trusted
chromestore
300K+ Plugin Users