Changedby.AI Information

70 to 88% of digital transformations fail to deliver their expected ROI. Gartner estimates that more than 40% of agentic AI projects will be cancelled by 2027. The root cause is rarely the technology. It is the people. Changedby.AI is a Copenhagen-based consultancy specialising in AI Adoption, Organisational Change Management (OCM), and Digital Product Adoption, addressing the human side of AI from strategy to measurable outcomes. AI Adoption: Identifying and addressing the behavioural, cultural, and structural barriers that prevent AI from delivering value. Working with Change and Adoption Leads, Digital Transformation teams, and senior sponsors to move from pilot to scale. Organisational Change Management: Strategy, stakeholder engagement, communication, and training, executed with the rigour of a Big Four consulting background and 20+ years of industry experience. Digital Product Adoption: Driving sustained use of SaaS and homegrown digital products, including structured adoption frameworks developed inside global pharma organisations. The combination is distinctive: deep consulting discipline from Deloitte and NNIT, combined with 17 years in pharma and life sciences, including Novo Nordisk, AstraZeneca, Lundbeck, Novartis, Merck, and Ipsen. This is not advisory from the sidelines. It includes hands-on work with LLMs, including Anthropic's Claude, and active development of a GenAI tool that helps product teams assess and mitigate adoption risk before it becomes a business problem. More to come about that. Prosci-certified. Microsoft AI-certified. UC Berkeley & Wharton Executive Education in AI for Business. 📍 Copenhagen, Denmark | changedby.ai | lene@changedby.ai