Cedar Strategy & Content Information

There's a moment every great company faces. The product or service works. The team is strong. But the market doesn't see it yet. The story isn't resonating. The press isn't paying attention. The message isn't where it needs to be. That's why we built Cedar. Cedar Strategy & Content is a boutique strategic communications firm for founders, executives, and growth-stage brands. We sharpen messaging, build media strategy, create high-impact content, and position leaders to communicate with clarity and authority. The firm was founded by Robért Aouad after 15+ years as a Senior and Executive Producer at CNN, CNBC, and Fox News. He created Emmy-winning and Emmy-nominated segments that sparked national conversations. He ran editorial strategy for live broadcasts, breaking news, elections, and special events. And at CNBC, he produced Mad Money with Jim Cramer for years — booking, closely connecting with, and learning from some of the most influential people in business. That experience now powers everything we do for clients. From healthcare to fintech, consumer brands to deep tech — we've helped companies raise capital, get acquired, and land major coverage in Tier-1 publications. Not by spin. By identifying what makes your story unique and having the knowledge and the network to amplify it. Your message matters. Let's sharpen it and make it land. www.cedarstrategy.com