2014 -
2016 Director, Market Research and Shopper Insights @
2010 -
2014 Research Supervisor @
1996 -
2002 Vice-President, Manager of Orange County Office @ Diagnostic Research International
1995 -
1996 Senior Research Director @ Maritiz Marketing Research
Cathy McCabe Education
Baylor University - Hankamer School of Business
M.B.A. (Marketing)
Louisiana State University
B.S (Business/Finance)
Cathy McCabe Skills
Segmentation
Positioning
Qualitative Research
Market Research
Marketing Research
Competitive Intelligence
Customer Insight
Consumer Behaviour
Analytics
Data Analysis
SPSS
Market Analysis
Strategy
Management
Analysis
Leadership
Strategic Planning
Marketing Strategy
Competitive Analysis
Focus Groups
Advertising Research
Project Planning
Retail Research
CRM
Research
Quantitative Research
Research Design
Sales
Software
Microsoft Excel
Project Management
Corrections
Cathy McCabe Summary
Cathy McCabe, based in Salt Lake City, UT, US, is currently a Insights Director at KLAS Research. Cathy McCabe brings experience from previous roles at Hall & Partners The Modellers, True North Market Insights and Idaho Dept. of Corrections. Cathy McCabe holds a M.B.A. in Marketing @ Baylor University - Hankamer School of Business. With a robust skill set that includes Segmentation, Positioning, Qualitative Research, Market Research, Marketing Research and more. Cathy McCabe has 3 emails and 1 mobile phone numbers on RocketReach.
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