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Catherine Smith Location
Sydney, NSW, AU
Catherine Smith Work
2026 -now Director, Human Insights (South Markets) @
2021 -2026 Director, Human Insights (ASEAN South Pacific) @
2020 -2021 Head of Knowledge and Insights @
2011 -2020 Knowledge and Insights Manager @
2010 -2011 Shopper Insights Manager (Contract) @
now Strategic Planner @
1999 -2001 Insights Manager @
1998 -1999 Consumer Research Executive @
1996 -1998 Account Director @
Catherine Smith Education
University of Canberra
B.Commerce (Banking and Finance)
1988-1991
Merici College 1981-1987
Catherine Smith Skills
Customer Insight
Marketing Research
Brand Development
Consumer Behaviour
Strategic Communications
Shopper Marketing
Creative Direction
Strategy
Product Development
Market Research
Advertising Research
Brand Management
Brand Equity
FMCG
Business Insights
Segmentation
Marketing Strategy
Operations
Fast Moving Consumer Goods Fmcg
HR Operations
Consumer Insights
Consumer Behavior
Fast Moving Consumer Goods
Catherine Smith Summary
Catherine Smith, based in Sydney, NSW, AU, is currently a Director, Human Insights (South Markets) at Coca-Cola South Pacific. Catherine Smith brings experience from previous roles at Coca-Cola South Pacific. Catherine Smith holds a 1988 - 1991 B.Commerce in Banking and Finance @ University of Canberra. With a robust skill set that includes Customer Insight, Marketing Research, Brand Development, Consumer Behaviour, Strategic Communications and more. Catherine Smith has 2 emails on RocketReach.
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