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Catherine Smith Location
Sydney, NSW, AU
Catherine Smith Work
Director, Human Insights (South Markets) @ (April 2026 - Present)
Director, Human Insights (ASEAN South Pacific) @ (March 2021 - April 2026)
Head of Knowledge and Insights @ (April 2020 - March 2021)
Knowledge and Insights Manager @ (February 2011 - April 2020)
Shopper Insights Manager (Contract) @ (June 2010 - February 2011)
Strategic Planner @
Insights Manager @ (February 1999 - May 2001)
Consumer Research Executive @ (February 1998 - January 1999)
Account Director @ (November 1996 - January 1998)
Catherine Smith Education
University of Canberra
B.Commerce (Banking and Finance)
1988-1991
Merici College 1981-1987
Catherine Smith Skills
Customer Insight
Marketing Research
Brand Development
Consumer Behaviour
Strategic Communications
Shopper Marketing
Creative Direction
Strategy
Product Development
Market Research
Advertising Research
Brand Management
Brand Equity
FMCG
Business Insights
Segmentation
Marketing Strategy
Operations
Fast Moving Consumer Goods Fmcg
HR Operations
Consumer Insights
Consumer Behavior
Fast Moving Consumer Goods
Catherine Smith Summary
Catherine Smith, based in Sydney, NSW, AU, is currently a Director, Human Insights (South Markets) at Coca-Cola South Pacific. Catherine Smith brings experience from previous roles at Coca-Cola South Pacific. Catherine Smith holds a 1988 - 1991 B.Commerce in Banking and Finance @ University of Canberra. With a robust skill set that includes Customer Insight, Marketing Research, Brand Development, Consumer Behaviour, Strategic Communications and more. Catherine Smith has 2 emails and 1 mobile phone numbers on RocketReach.
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