2008 -2010 Founder and Marketing Director, Corporate eCommerce and Digital Marketing @
2008 -2009 Brand Manager, Hair Care, Brand Operations @
2006 -2008 Shopper Marketing Manager @
2004 -2005 Assistant Brand Manager; OLAY @
2003 -2003 Program Trainee @
Catherine Jiang Education
Renmin University of China
Master (International Relations)
2002-2004
Renmin University of China
Bacheler (International Politics)
1998-2002
Catherine Jiang Skills
Digital Marketing
E-commerce
Strategic Planning
Consumer Products
Customer Insight
Shopper Marketing
Cross-functional Team Leadership
Global Marketing
FMCG
Brand Management
Product Innovation
Strategy
Market Research
Market Analysis
Segmentation
Marketing Strategy
New Business Development
Global Business Development
Strategic Investment
Brand Licensing
Negotiation
Mergers & Acquisitions
Integrated Brand Marketing
Below the Line Advertising
Leadership
Catherine Jiang Summary
Catherine Jiang, based in China, is currently a Director, Global Business Development at Procter & Gamble. Catherine Jiang brings experience from previous roles at Procter & Gamble. Catherine Jiang holds a 2002 - 2004 Master in International Relations @ Renmin University of China. With a robust skill set that includes Digital Marketing, E-commerce, Strategic Planning, Consumer Products, Customer Insight and more. Catherine Jiang has 2 emails on RocketReach.
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