Chief Marketing Officer @ (January 2014 - January 2016)
VP, Customer Experience Marketing and e-Commerce; VP, Store Operations and Services Marketing @ (January 2010 - January 2013)
VP Marketing @ (January 2009 - January 2010)
SVP, Chief Marketing Officer @ (January 2007 - January 2008)
VP, Marketing Programs and Advertising @ (January 2004 - January 2007)
Catherine Hall Education
Northwestern University - Kellogg School of Management
MBA (Marketing, Strategy)
Northwestern University
BA (Economics)
Northwestern University - Kellogg School of Management
Women's Director Development Program
Whitefish Bay High School
Catherine Hall Skills
Integrated Marketing
Digital Marketing
Brand Awareness
Digital Strategy
Cross-functional Team Leadership
Multi-channel Marketing
Sales
Retail
CRM
Online Advertising
Marketing
Leadership
Brand Development
Strategy
E-commerce
Customer Insight
Direct Marketing
Marketing Strategy
Management
Advertising
Analytics
Automotive Aftermarket
B2B
Beauty Services
Board Presentations
Brand Architecture
Brand Management
Brand Repositioning
Brand Strategy
Budgeting & Forecasting
Capital Allocation
Change Management
Commercial Analytics
Competitive Analysis
Competitive Positioning
Conversion Optimization
Corporate Governance
Cost Optimization
Cultural Transformation
Customer Acquisition
Customer Data Risk
Customer Experience
Customer Experience Transformation
Customer Insights & Analytics
Customer Retention
Digital Transformation
Digital, AI-Enabled & Data-Driven Marketing
E-Commerce Growth
E-Commerce P&L
Enterprise Risk Management
Equity Story Development
Executive Coaching
Executive Team Building
Field Marketing
Financial Statement Analysis
Franchise Systems
Franchisee Engagement
Go-to-Market Strategy
Health & Wellness Retail
IPO Readiness
Investor Communications
KPI and Dashboard Oversight
Leadership Development
Local Store Marketing
Market Expansion
Market Research
Marketing Management
Media Planning
Membership Revenue
Mobile Marketing
Multi-Unit Retail Strategy
New Unit Openings
Omnichannel Experience Design
Omnichannel Strategy
Online Marketing
P&L Management
Performance Improvement
Pet Care Retail
Post-Merger Integration
Product Development
Product Marketing
Profitable Growth
Public Company Readiness
Public Relations
Reputation Management
Risk Management
Risk Oversight
S-1 Development
Sales Management
Scenario Planning
Segmentation
Social Media Marketing
Stakeholder Management
Store Operations
Strategic Partnerships
Strategic Planning
Strategy Oversight
Training
Turnaround Strategy
Unit Economics
E Commerce
Performance Based Marketing
Cross Functional Team
Online Reputation Management
Customer Satisfaction
SEO
Cross Functional Team Leadership
Direct Mail
Multi Channel Marketing
Budgets
Local Marketing
Organizational Leadership
Board of Directors
Catherine Hall Summary
Catherine Hall, based in Scottsdale, AZ, US, is currently a Principal at Halden & Co.. Catherine Hall brings experience from previous roles at National Academy of Sports Medicine (NASM), Deka Lash, Independence Pet Group and Arizona Science Center. Catherine Hall holds a MBA in Marketing, Strategy @ Northwestern University - Kellogg School of Management. With a robust skill set that includes Integrated Marketing, Digital Marketing, Brand Awareness, Digital Strategy, Cross-functional Team Leadership and more. Catherine Hall has 2 emails and 4 mobile phone numbers on RocketReach.
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