Gorilla Group, A Wunderman Thompson Company, is an award-winning commerce experience agency that provides end-to-end experience-driven commerce solutions and services. With a strong history in strategy, experience design, technology enablement, digital marketing, and managed services, Gorilla Group creates high-performing commerce solutions that enable B2B and direct-to-consumer clients to successfully evolve and compete in the digital economy. Gorilla Group is a Wunderman Thompson Company, part of WPP. For more information please visit https://www.gorillagroup.com.
At Lift, our process is our product. It's the time and effort we spend to help you understand us, have us understand you, and ultimately understand your users. We then pair that knowledge with skill and insight to build tools that suit your purpose and serve your needs.
Our core strengths are in STRATEGY, DESIGN AND TECHNOLOGY. This skill-set gives us the expertise and flexibility to offer a dynamic range of products and services.
Custom software for mid-market health, agribusiness, and insurance companies. AI-accelerated delivery, consumer-grade UX, code you own.
Most organizations don't end up with the wrong software because they had the wrong idea. They end up there because requirements were fuzzy, the vendor optimized for billable hours, or momentum died at launch.
Tactica creates apps, websites, and other digital products for technically demanding, often regulated environments across North America.
Three things define how we work:
1. AI-accelerated delivery, applied with discipline. Architecture and security standards are encoded directly into our AI development workflow, and every pull request is reviewed against acceptance criteria before it reaches a human. Faster cycles without the quality tax that usually comes with speed.
2. Consumer-grade UX in enterprise contexts. A clinical workflow or an internal ops tool deserves the same design rigour as an app someone chooses to use. Adoption is a design problem.
3. Capability transfer, not dependency. You own the code. We'd rather leave your team stronger than make ourselves permanent.
We’re positioned in your sweet spot: lower risk than offshore, materially less expensive than the large consultancies, more technically capable than a generalist agency.
We work across the full lifecycle: prototypes before code, senior-led delivery teams, and post-launch stewardship that treats your product as an asset rather than a finished project.
If you're a CTO, product, or innovation leader with a build that matters and a timeline that's tight, let's talk.