CASRO Competitors

Nielsen is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content — video, audio and text — is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry’s only global view of retail performance measurement. By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90 percent of the world’s population. For more information, visit www.nielsen.com.

Growth from Knowledge. For over 89 years, we have earned the trust of our clients around the world by solving critical questions in their decision-making process. We fuel their growth by providing a complete understanding of their consumers’ buying behavior, and the dynamics impacting their markets, brands and media trends. In 2023, GfK combined with NIQ, bringing together two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights - delivered with advanced analytics through state-of-the-art platforms - GfK drives “Growth from Knowledge”.For more information, visitGfK.com.

The world’s most experienced B2B market research company. By far. B2B International is the insights specialist within dentsu and dentsu B2B. B2B International offer all of the services you would expect from an international market research firm, such as: branding research, competitive intelligence, customer satisfaction and loyalty, market entry and opportunity research, product development and segmentation research. Whether you wish to focus on a single geography or require a complex, co-ordinated multi-country study, research into international markets brings a unique set of challenges and it is vital you work with a specialist global research agency such as B2B International. If your company is looking to enter a new market, build its position in a market, create a new brand, find out how satisfied customers or employees are, target markets more efficiently, develop a new product, or test the effectiveness of an advertising campaign, B2B International’s market intelligence can help you.