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Truth Initiative
At Truth Initiative, we envision a future free from nicotine addiction—a future that fosters healthier lives and a more resilient nation. Our mission is clear: prevent youth and young adult nicotine addiction and empower quitting for all. Our mission drives everything we do to advance public health, address inequities, and empower lives free from the physical, mental, and financial toll of nicotine dependence. We create meaningful change at both the population and individual levels. Through our field-leading approach to behavior change and policy change, we prevent addiction, increase quitting, reduce nicotine dependence, and expand cessation support. By addressing systemic challenges and empowering individuals, we achieve transformative public health impact. Our nationally recognized public education campaigns like truth® have helped drive down youth smoking from 23% in 2000 to under 2% today and reduced youth e-cigarette use to its lowest level in a decade. Our newest youth and young adult campaign, Outsmart Nicotine, introduces a new generation to our market-leading, free EX Program, equipping them with the tools, resources, and support to quit for good or never start in the first place. Following the science and data, we are focusing on young adults (18-24) where prevalence of e-cigarette use is high and dual use of cigarettes is a growing concern. Developed over 15 years ago in collaboration with Mayo Clinic, EX Program has helped millions of people build the skills and confidence to successfully quit, and our research has shown that using EX Program can increase odds of quitting by up to 40%. Together, we are creating a movement: one that empowers people to leave nicotine behind and embrace a healthier future.
Washington, District of Columbia, US
Non profit
$15.8M Revenue
http://www.truthinitiative.org
230 Employees
Vaping360 GmbH
Vaping360 is the world’s largest vaping media website with over 400000 monthly unique visitors. The website was started in late 2014 with the goal of helping smokers switch to a cleaner alternative. Since its inception Vaping360 has garnered a truly global audience with the help of experienced vaping contributors from all around the world. As the home of vaping our aspiration is to help create a smoke-free planet. We have a wide range of marketing options and help vaping brands reach smokers & vapers globally through our website and social channels. If you are looking to promote your brand online, shoot us a message now!
Brunswick, DE
Private
$8.2M Revenue
http://vaping360.com/advertise
11 Employees
Nicopure Labs
In July of 2009, Jason Del Giudice, Jeffrey Stamler, and his brother Ken Stamler recognized an immense need in the fledgling electronic cigarette industry. With a great deal of research, passion and ingenuity, they established Nicopure Labs and devised a plan to revolutionize the E-cig industry by producing the purest, most consistent, best tasting E-liquid in the world. What began as a modest three man operation, family owned and operated Nicopure Labs launched Halo (known as Purity in the UK), specializing in tobacco, menthol, and gourmet flavored E-liquids. Halo quickly grew into one of the most trusted E-liquid brands in the world, being the first to implement tamper resistant seals, best-by-dating, and lot numbers on its bottles. In spite of the rising success of Halo, Nicopure’s commitment to customers never wavered. As the industry evolved, so did the demand for a wider selection of flavors. Nicopure continued to position itself as an industry leader with the creation of the eVo line of E-liquids. Today, Nicopure continues to evolve and excel at providing the most consistent, quality, and best tasting American-made E-liquids on the market.
Trinity, Florida, US
Private
$55.4M Revenue
https://nicopure.com
34 Employees
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