CARRERA Global Information

IN 1950 THE MYTH OF CARRERA WAS BORN: Carrera Panamericana, the longest and most dangerous motor race in the world. Today, that same philosophy drives us to develop unique and powerful tools designed in Germany. The brand offers a strong platform for technology and lifestyle. CARRERA tools set themselves apart by the best choice of hi-tech components and their precise interaction. A 100% focus on the original functionality. This boost is clearly present in our product's appearance. High-quality materials and a consistent design line across the entire CARRERA product series create a powerful, iconic look. Unwilling to compromise. Every single decision is taken with the core genes from our racing heritage as the basis for assessment: power, quality, design, and our differentiating attitude to life. Carrera produces electronic appliances typically focuses on designing, manufacturing, and selling a wide range of household, grooming and styling electronics. CARRERA offers high-performance tools that serve all sexes. We leave gender roles behind us and connect with open-minded audiences. We call this attitude “Omnisex”. All we want is for people to be able to boost their individuality, irrespective of their gender.