Caliet Advisory Information

Caliet Advisory is an operations and growth advisory practice for service businesses that have outgrown founder-run workflows. Most service businesses lose 5 to 15% of what they could be making to operational friction they've stopped noticing: slow or inconsistent quoting, missed follow-up, work slipping between people, the owner stuck as the bottleneck. Caliet finds those leaks, names what they're costing, and designs the system to fix the one that matters most. The model is diagnostic-first. It starts with a free recorded discovery call and a free written leak report naming three to four candidate leaks with directional cost estimates. The owner picks the leak that matters most. That's where the paid work begins: Solution Design, the system built to fix it, covering process, tooling, accountability, and AI where it genuinely fits. Optional implementation or advisory support follows if the owner wants it. No templates. No software pitch. Best fit: trades and operationally complex service businesses (electrical, HVAC, plumbing, and similar) that have hit the limit of what instinct alone can scale. Founded by Jenna Dawson, a senior operator with more than a decade scaling EdTech and SaaS companies through growth and operational complexity. You pick the leak. We design the solution.