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Using narrative-gathering and sensemaking techniques to increase companies' knowledge of their customers' perceptions of products, services and support. This information is used to enhance customer service, create innovative products and connect marketing to reality.Providing marketing, strategy and operations services to companies in the wireless telecommunications and IT industries. Specific experience in product marketing, innovation management, new market entry and alliance development.

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Website http://caddellinsightgroup.com
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Industry IT Services and IT Consulting

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