BuyBox Information

Buybox is the go-to gift card solution for e-commerce and retail brands looking to turn their gift card programme into a true growth driver. We help leading brands build high-performing, omnichannel and measurable gift card programmes that generate incremental revenue, activate new distribution channels and enhance the customer experience. At Buybox, we believe the gift card is no longer just a seasonal product. It has become a strategic channel at the crossroads of customer acquisition, B2B, partner distribution, loyalty and omnichannel commerce. Because gift card programmes can be complex to launch, scale and manage, Buybox provides a complete 360° solution: technology, distribution, strategic support, performance management, security, compliance and financial flow management. Buybox is authorised as a Payment Institution for its Buybox Network aggregation activity, under REGAFI number 754685. This regulated framework is supervised by the ACPR, the French financial regulator backed by the Banque de France, and enables brands to scale their B2B2C distribution with greater structure, transparency and control. Based in Toulouse and Madrid, Buybox was founded in 2010 and supports more than 400 leading brands across their markets, including Sephora, Galeries Lafayette, Airbnb, E.Leclerc, Zalando, Netflix, Courir, Orchestra and Deliveroo. Our mission is to help brands turn their gift card programme into a sustainable, secure and high-performing growth channel.