Busi Phakathi Email & Phone Number

Marketing Manager @ 5FM

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Busi Phakathi Location

Johannesburg, GP, ZA

Busi Phakathi Work

Marketing Manager @ (January 2025 - Present)
Growth Marketing Manager SA @ (February 2024 - January 2025)
Trade and Experiential Manager @ (May 2019 - February 2024)
Trade Marketing Manager @ Paramount Africa (May 2019 - November 2023)
Brand Manager @ (August 2015 - May 2019)
Brand and Events Co-ordinator @ (November 2013 - May 2015)
Marketing Assistant (SAfm) @ (April 2011 - October 2013)
Events Co-ordinator @ Idea Hub Communications (January 2009 - February 2010)

Busi Phakathi Education

IMM Graduate School
Certificate of Undergraduate Studies (Event Management)
2012-2012
UCT
Marketing Analytics Certificate
2024
IMM Graduate School
Postgraduate Degree (Marketing/Marketing Management, General)
2026
IMM Graduate School
Master of Business Administration
University of Johannesburg
Bachelor's degree (Marketing)
University of Johannesburg
Bachelor of Arts (Business/Corporate Communications)
UCT
Certificate of Undergraduate Studies (Marketing)

Busi Phakathi Skills

Advertising
Analytical Skills
Audience Segmentation
B2C Marketing
Brand Alignment
Brand Awareness
Brand Management
Brand Marketing
Brand Partnerships
Brand Strategy
Branding
Budgets
Business Relationship Management
Business-to-Business (B2B)
Campaign Tracking
Communication
Content Marketing
Coordinating Skills
Corporate Communications
Creative Agencies
Customer Relationship Management (CRM)
Customer Service
Data Analysis
Digital Marketing
Distribution Strategies
Event Management
Exceed Sales Goals
Facebook Marketing
Full-Cost Accounting
Growth Strategies
HubSpot
Internal Communications
International Marketing
Leadership
MailChimp
Management
Marketing
Marketing Communications
Marketing Strategy
Media Relations
Media Strategy
Negotiation
Objection Handling (Sales)
Online Sales
Online Video Production
Press Releases
Project Management
Public Relations
Publications
Quality Procedures
Research
Revenue & Profit Growth
SAP Basis
Sales Performance
Search Engine Optimization (SEO)
Social Media
Social Media Marketing
Sponsorship
Stakeholder Engagement
Strategic Communications
Strategic Planning
Strategy
Target Audience
Targeted Messaging
Teamwork
Time Management
Trade Marketing
User Friendly
WordPress
• Assist in the execution of PR strategies in line with the marketing calendar
• Control programme flow and give direction to the on air personality in order t
• Coordinate events
• Coordinate the production and distribution of various communications with outs
• Demonstrate creativity by generating fresh ideas for programme
• Draft press release kits, publications as well as communication strategies
• Ensure events are within budget
• Establish presentations, marketing materials and communications
• Event Management
• Liaise and co-ordinate with all event suppliers/caterers/branding
• Liaise with programme manager and other programme producers at the station, in
• Monitor communications response data
• Perform administrative functions
• Plan, execute and mange all events and launches
• Produce programmes in according with company editorial guidelines and standard
• Report daily on social media and online forums
• Report weekly on marketing activities
• Research in order to enhance the production of quality programmes
• To plan, manage, co-ordinate and produce programmes aligned with station and c
• Monitor communications response data
• Establish presentations, marketing materials and communications
• Coordinate the production and distribution of various communications with outs
• Coordinate events
• Draft press release kits, publications as well as communication strategies
• Event Management
• Plan, execute and mange all events and launches
• Report weekly on marketing activities
• Ensure events are within budget
• Liaise and co-ordinate with all event suppliers/caterers/branding
• Perform administrative functions
• Report daily on social media and online forums
• Assist in the execution of PR strategies in line with the marketing calendar
• To plan, manage, co-ordinate and produce programmes aligned with station and c
• Produce programmes in according with company editorial guidelines and standard
• Demonstrate creativity by generating fresh ideas for programme
• Control programme flow and give direction to the on air personality in order t
• Liaise with programme manager and other programme producers at the station, in
• Research in order to enhance the production of quality programmes
Report Daily on Social Media and Online Forums
Draft Press Release Kits
Report Weekly on Marketing Activities
Research in Order to Enhance the Production of Quality Programmes
Establish Presentations
PowerPoint
Liaise and Co Ordinate With All Event Suppliers/Caterers/Branding
Plan
Perform Administrative Functions
Monitor Communications Response Data
Demonstrate Creativity by Generating Fresh Ideas for Programme
Publications as Well as Communication Strategies
Marketing Materials and Communications
To Plan
Ensure Events Are Within Budget
Co Ordinate and Produce Programmes Aligned With Station and C
manage
Execute and Mange All Events and Launches
Coordinate Events

Busi Phakathi Summary

Busi Phakathi, based in Johannesburg, GP, ZA, is currently a Marketing Manager at 5FM. Busi Phakathi brings experience from previous roles at Sand Technologies, Paramount Africa Official, Paramount Africa and SABC. Busi Phakathi holds a 2012 - 2012 Certificate of Undergraduate Studies in Event Management @ IMM Graduate School. With a robust skill set that includes Advertising, Analytical Skills, Audience Segmentation, B2C Marketing, Brand Alignment and more. Busi Phakathi has 2 emails and 1 mobile phone numbers on RocketReach.