burnd Information

burnd is a science-first sunscreen and skincare company on a mission to help people spend more time outside doing what they love with the people they care about. We believe sunscreen should do two things exceptionally well: protect your skin and make you actually want to wear it. That means products that hold up through sweat, water, long days outside, and everyday life - without the white cast, greasy feel, eye sting, or other compromises people have learned to expect from sunscreen. Our approach is grounded in real sunscreen science. burnd was co-founded by Dr. Mark Mitchnick, the pediatrician and scientist who invented transparent zinc oxide in 1993 and went on to develop sunscreen technology used by some of the biggest brands in the category. Today, we’re building on that foundation with advanced formulation science, rigorous product development, and complete transparency about what goes into our products and why. We don’t believe better skincare means more steps, louder claims, or fearmongering around ingredients. We believe it means making fewer, better products that solve real problems and perform exceptionally well. We’re still early, growing quickly, and building burnd with the ambition to create a category-defining sun care company - one that brings serious science, great products, and a little more personality to a category that could use all three. Because the best sunscreen is the one you actually wear.