Brigitte Bayer Email
Senior Research Director @ GIM Gesellschaft für innovative Marktforschung mbH
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Brigitte Bayer Location
- Cologne, NRW, DE
Brigitte Bayer Work
- Senior Research Director @ (June 2024 - Present)
- Vice President like to KNOW @ (November 2021 - May 2024)
- Senior Head of Audience, Trend and UX Research @ (January 2021 - October 2021)
- Head of Audience and Trend Research @ (August 2020 - January 2021)
- Head of Trend Research @ (January 2020 - August 2020)
- Senior Projektleiterin Werbewirkungsforschung @ (February 2012 - January 2020)
- Consumer Insights and Market Manager @ (December 2000 - November 2011)
- Market Researcher @ RSG Marketing Research (September 1999 - November 2000)
- Junior Researcher Market Horizons @ (April 1997 - August 1999)
- Trainee @ (October 1996 - April 1997)
- Wissenschaftliche Hilfskraft Japanologie @ (October 1992 - December 1995)
- Market Research Internship Bosch K.K.Tokyo @ (August 1990 - August 1991)
Brigitte Bayer Education
- Freie Journalistenschule Berlin
PR-Referentin
2013-2016 - Rheingold Insitute Cologne
Morphologische Markt- und Medienforscherin
2009-2011 - University of Tübingen
Master’s Degree (Betriebswirtschaftslehre/ Japanologie)
1988-1994
Brigitte Bayer Skills
- Competitive Analysis
- Consumer Behavior
- Consumer Behaviour
- Creativity Skills
- Customer Driven Innovation
- Customer Insight
- Identifying Trends
- Innovation Research
- Market Research
- Marketing Research
- Marketing Strategy
- Marktforschung
- Media Trends
- Medienforschung
- Product Marketing
- Produktforschung und -entwicklung
- Qualitative Forschung
- Quantitative Forschung
- Segmentation
- Trend Research
- Trendwatching
- UX Research
- Werbeforschung
- Werbewirkungsforschung
- Öffentlichkeitsarbeit/PR
- Public Speaking
- Marketing Communications
- Sales
Brigitte Bayer Summary
- Brigitte Bayer, based in Cologne, NRW, DE, is currently a Senior Research Director at GIM Gesellschaft für Innovative Marktforschung mbH. Brigitte Bayer brings experience from previous roles at RTL Deutschland. Brigitte Bayer holds a 2013 - 2016 PR-Referentin @ Freie Journalistenschule Berlin. With a robust skill set that includes Competitive Analysis, Consumer Behavior, Consumer Behaviour, Creativity Skills, Customer Driven Innovation and more. Brigitte Bayer has 1 emails on RocketReach.
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