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Brighter Option are the developers of SAM, the Social Ad Manager tool that allows Facebook advertisers greater control and analysis over their campaigns. Licensing SAM offers businesses the controls and analytics to easily launch and monitor multiple large-scale Facebook advertising campaigns. SAM’s ability to generate bulk creative executions coupled with a permutations targeting set- up means thousands of individually targeted ads can be created within minutes. SAM uses sophisticated multi level conversion tracking to provide companies with a deeper insight into which elements of a campaign are performing best. SAM also makes the process of optimising a campaign easier with its ability to make bulk changes using several different metrics. Key Benefits and Features: * Efficient Campaign Creation * Dynamic Token Insertion * Multivariate Testing * Campaign Scheduling * Extensive Reporting * Advanced Analytics and Conversion Data * Intelligent Optimisation SAM are an offical Facebook Ads API vendor.

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