Bright Bricks Competitors

We are the LEGO Group, the company behind the world’s most loved LEGO® bricks. Our brand name derived from the two Danish words Leg Godt, which mean “Play Well”. We’ve been sparking imaginations and inspiring the builders of tomorrow since 1932. This is our mission and what motivates our colleagues around the world every day. Today, we remain proudly family-owned with headquarters in Billund, Denmark. We have regional hubs in Boston, USA; London, UK; Shanghai, China; and Singapore, as well as 7 manufacturing facilities around the world. These places are home to 31,000+ colleagues in everything from design and engineering to digital technology and marketing. Together we learn, imagine and build – creating play experiences that are sold in over 130 countries worldwide. A purposeful and responsible global brand where creativity helps to inspire builders all around the world. Just imagine being part of that!

For over 70 years, Constructive Playthings has been dedicated to early childhood education, providing high-quality, safe, and developmentally appropriate products. Founded in 1953 by Frances Gershon, a preschool teacher passionate about nurturing young learners, we have become a trusted resource for educators across the nation. As part of our company's evolution, and under the continued leadership of our CEO, Seth Freiden, we are excited to focus exclusively on the Constructive Playthings brand, following the recent sale of the U.S. Toy party and novelty division, as well as its Commercial division. Our mission remains unchanged—providing innovative solutions and high-quality products for early childhood education. Family-owned for three generations, we continue Frances’ legacy by offering durable furniture, innovative teacher resources, playground solutions, and educational toys developed by experts to meet national standards. Our eco-friendly products, marked by our green leaf badge, reflect our ongoing commitment to sustainability in education. Constructive Playthings remains your trusted partner in shaping the minds of the next generation. Thank you for choosing us to inspire and support educators with the highest quality materials for classrooms, playgrounds, and beyond. Playground Services At Constructive Playthings, we are more than just products; we also specialize in commercial playground equipment. From design to construction, our team is with you every step of the way. Our experienced designers work to create safe, age-appropriate, and inclusive playgrounds that inspire creativity and fun for all ages and abilities. We offer competitive pricing and high-quality materials directly from our manufacturing partners. Reach out to our team and start your project.

Geomagworld SA is the manufacturer of the Geomag original branded products well known all over the world for its magnetic construction toy comprising of magnetic rods and metal spheres. Geomagworld SA follows all the production phases at their premises in Novazzano, (CH); from the initial idea to the final product whilst following the most stringent international toy standards. We produce in Switzerland because we want to be sure 100% of the quality of the raw materials, of the production phases and of the safety standard of our workers. Thanks to the experience gained during these years and to a great capacity to renew the products, Geomag has managed to continuously present the market with new items. Geomag products help children to develop their minds, fantasy and curiosity. These efforts have been awarded over the years on various occasions. Geomag products have been awarded "Best toy of the year", "Best Choice for parents", "recommended specialty toy" to name just a few.