Brenda Armstead Email & Phone Number
Vice President, Brand Marketing, Coffee Category @ Keurig Dr Pepper Inc.
Boston, MA, US
Brenda Armstead's Work
- Vice President, Brand Marketing, Coffee Category @ Keurig Dr Pepper Inc.
- Vice President, Consumer Insights, Coffee and Appliance Categories @ Keurig Green Mountain, Inc.
- Global Vice President, Global Strategic Insights (All Consumer Brands and Categories) @ Johnson & Johnson
- Vice President, Global Strategic Insights, Global Skin Care (Beauty Care and Baby Care) @ Johnson & Johnson
- Vice President, Global Strategic Insights, Global Beauty Care @ Johnson & Johnson
- Director, Consumer and Market Knowledge, Beauty and Grooming GBU @ Procter & Gamble
Brenda Armstead's Education
- Harvard University
B.A.
- Boston University - School of Management
Master of Business Administration (MBA)
Brenda Armstead's Skills
- Landscape Assessment
- Strategic Insights
- Segmentation
- Brand Development Strategy
- Strategic Brand Positioning
- Brand Equity
- Advertising
- Organizational Design
- Organizational Structure
- Best Practices
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