Brassroot Information

Brassroot helps OEMs, ISVs, VARs, and Services Firms grow revenue with motions that are simple for buyers and valuable for sellers. We focus where deals move: Marketplace, Co-Sell, Resale, Seller Enablement, and outcome-based services around Linux, Containers, Automation, and Modern Cloud Platforms. We work like a force multiplier for leaders who want clearer paths to pipeline, faster close, and fewer surprises between intent and invoice. The model is straightforward. We align on outcomes, map the Partner Ecosystem, design a painless buying motion, and lean in with hands-on Field Execution. We can operate as Fractional Leadership, Pursuit Support on Strategic Opportunities, or Selective Resale when it accelerates the win. Brassroot was founded by Derek Sanderson, a 17-year IT Enterprise Seller and Alliances Leader with over $1B in lifetime closed revenue. If you need growth you can see and measure, we should talk.