Founded in 1992, Blue Lagoon Iceland has long been a sustainable destination due to the beneficial powers of its famed geothermal seawater.
Nestled in the heart of an 800-year-old lava field on the Reykjanes Peninsula, and conveniently located between Reykjavik and Iceland’s international airport, Blue Lagoon Iceland is a sustainability-first company encompassing hotels, restaurants, research & development, renowned skin care lines, and a place for wellbeing.
In 2012, the company’s iconic centerpiece – the waters of the Blue Lagoon – was named one of “25 Wonders of the World” by National Geographic, propelling the majestic, healing waters into the upper echelons of global travel destinations.
In 2018, the company continued its evolution with the opening of the Retreat at Blue Lagoon Iceland, the country’s first, five-star spa hotel. Included in Time Magazine’s list of “The World’s 100 Greatest Places,” the Retreat features a 62-suite, award-winning, luxury hotel; a subterranean spa featuring the signature Blue Lagoon Ritual and in-water massage; a mineral-rich, private lagoon; and two new restaurants, including Moss, a Michelin-recommended destination.
🌴 Tropical Vibes: The Everyday Escape
At Tropical Vibes, we believe paradise isn’t a place—it’s a feeling. We built this brand to bring that easy, effortless, laid-back energy to everyday life. What started as an idea quickly became a movement, fueled by a passion for creating products that transport you to the tropics, no matter where you are. From our award-winning 5-year aged dark rum to premium home goods, apparel, and better-for-you beverages, everything we create is designed for people who want to live the vibe, not just visit it.
🚀 More Than a Brand—A Growing Movement
We’ve seen firsthand the demand for authentic lifestyle brands. When we launched Tropical Vibes apparel, it grew into over 100 stores across the U.S. and Canada—proof that people want a brand that represents the tropical state of mind. While we scaled back during COVID, that success showed us we were onto something bigger. Now, we’re building the next major name in tropically inspired living—not just in spirits, but across categories. We’re expanding through strategic licensing and partnerships, bringing the Tropical Vibes lifestyle to:
✅ Better-for-you beverages & non-alcoholic drinks
✅ Premium snacks & tropical flavors
✅ Tabletop, home decor & lifestyle essentials
✅ Apparel & accessories
🏆 Award-Winning, Market-Tested, Ready to Scale
Our 5-year aged dark rum took home a Silver Medal at the WSWA Awards, proving that our commitment to quality speaks for itself. But this is just the beginning. We’re building a lifestyle brand that goes beyond the bottle—because a great brand isn’t just what you drink, it’s how you live.
💡 Let’s Build Something Big
We’re looking for licensees, distributors, and retailers who see the same opportunity we do: a chance to bring tropical energy to more people, more places, and more products. If that’s you—let’s talk.
🌍 Connect with us: www.tropicalvibes.com
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