Launched in 1998, BonusLink is Malaysia's premier multi-partner consumer rewards programme. The Programme is managed by BonusKad Loyalty Sdn Bhd. ("BLSB"), which is a joint-venture company backed by three equal shareholders - Shell Malaysia Trading, AmBank, and Parkson Corporation.
| Website | http://www.bonuslink.com.my |
| Revenue | $24 million |
| Employees | 98 (0 on RocketReach) |
| Founded | 1998 |
| Industry | Consumer Services |
| Keywords | Consumer Rewards, Points Program, Loyalty Points, Rewards Platform, Customer Loyalty, Customer Retention, Rewards Management, Loyalty Marketing, Member Rewards, Rewards And Recognition, Partner Rewards, Program Management, Consumer Engagement, Customer Appreciation |
| Competitors | Grab, Telekom Malaysia, AEON CO. (M) BHD., GCH Retail, ZALORA Malaysia, Berjaya Starbucks Coffee Company Sdn Bhd, Maybank Group Customer Care, ATM - Citibank Malaysia - Melaka, Shell Malaysia, Asia Wealth Securities Company +22 more (view full list) |
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The BonusLink annual revenue was $24 million in 2026.
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