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Bob Lederer Location
Skokie, IL, US
Bob Lederer Work
Senior Executive @ High Tech Development (January 2026 - Present)
Consulting on all aspects of Research and Insights, notably Research AI @ (April 2024 - Present)
Expert "Operational Development Consultant" and Personal "Coach" for Client Insights Depts. @ (October 2020 - Present)
Owner, RFL Communications | Expert Consultant in Market Research and Insights @ (August 1994 - Present)
President @ (August 1994 - Present)
Publisher and Editor @ (September 1994 - December 2021)
Director New Business Development @ Onpointe Insights, Inc. (January 2025 - September 2025)
Consultant @ Leger Research (June 2023 - December 2023)
Chief Mentor and Partner @ (April 2022 - June 2023)
Author of "Beyond BroadwayJoe: The Super Bowl TEAM That Changed Football" (2018 by Harper Collin) (January 2016 - September 2018)
President and Founder @ Marketplace Solutions, Inc. (January 1991 - January 1993)
Senior Account Manager @ (January 1987 - May 1991)
National Accounts Manager @ The NutraSweet Company (January 1985 - January 1986)
Assistant to the President, Nehi Brand Manager, National Accounts Manager @ Royal Crown Cola Co. (January 1983 - January 1984)
Editor and Associate Publisher @ Beverage World Magazine (May 1975 - October 1982)
Bob Lederer Education
Stony Brook University
BA (Political Science)
1970-1974
Stony Brook University
Bachelor of Arts (Political Science and Government)
Bob Lederer Skills
Market Research
Marketing Research
Competitive Analysis
Customer Insight
Consumer Behaviour
Quantitative Research
Advertising Research
Segmentation
Qualitative Research
Focus Groups
Online Research
Competitive Intelligence
Market Intelligence
Advertising
Strategy
Analyst
Analytics
Analyzing Market Opportunities
Artificial Intelligence (AI)
Attention to Detail
B2B Marketing
Baseball (fan for 60 years)
Basketball (fan for 60 years)
Blogging
Brand Architecture
Brand Development
Brand Equity
Brand Loyalty
Business Development
Business Insights
Business Journalism
Business Planning
Business-to-Business (B2B)
Communication
Community Sites
Constructive Feedback
Consultant
Consulting
Consumer Insight
Data Collection
Easily Adaptable
Editing
Editorial
Entrepreneurial
Executive Recruitment
FMCG
Football (author & fan)
Hockey (fan for 60 years)
Investigator
Leadership
Management
Market Analysis
Marketing
Moderating
Newsletter Production
Panel Discussions
Politics (talk & commentary)
Positioning
Primary Research
Product Innovation
Professional Representation
Project Management
Proofreading
Quality Control
Questionnaire Design
Questionnaires
Radio talk show host
Recommending top industry vendors in many MR skill areas
Report Writing
Reporting
Research
Research Design
Research Innovation
Researching Subjects
Sales
Secondary Research
Shopper Marketing
Social Media Measurement
Social Media Strategy
Sports (Talk & Writing)
Strategic Consulting
Strategic Marketing Consultancy
Strategic Thinking
Survey Design
Thought Leadership
Understanding Insights Agencies
Vendors
Video Production
Writing
Youtube moderator
Bob Lederer Summary
Bob Lederer, based in Skokie, IL, US, is currently a Senior Executive at High Tech Development. Bob Lederer brings experience from previous roles at RFL Communications, Inc.. Bob Lederer holds a 1970 - 1974 BA in Political Science @ Stony Brook University. With a robust skill set that includes Market Research, Marketing Research, Competitive Analysis, Customer Insight, Consumer Behaviour and more. Bob Lederer has 3 emails and 1 mobile phone numbers on RocketReach.
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