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The two founders based in London bring different mix to the family. She has always been fascinated by unique, handmade goods and their creators. She is trying to build a place, where great ideas come to life and are celebrated! Her partner on the other hand, adds excitement to the company with sourcing products that are entertaining and he keeps the dream going. At bNifty, we would like to know that there is a story behind every product - from the creators or our own. A story, which you can connect with and inspires you to create a life you love. Our independent ownership allows us to stay true to our values. We strive to become more environmentally friendly and socially responsible, to use our business as a force for good. Our mission is to provide an outstanding shopping experience to You, celebrate talent and novelties. CUSTOMER CARE

bNifty Questions

The bNifty annual revenue was $5 million in 2026.

bNifty is based in Loughton, Essex.

The NAICS codes for bNifty are [45, 454110, 4541, 459, 454, 45411].

The SIC codes for bNifty are [59, 596, 594].

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