BlueYield is a "direct-to-consumer" auto finance lending exchange, delivering exceptional value to our affinity partners, consumers, lenders and lead sources. The company deploys proprietary technology, sophisticated processes and high-touch service to create a unique experience for consumers seeking an alternative to dealer-sourced financing. BlueYield's advanced technical capability combined with a national network of established lenders creates an efficient platform for marrying the automotive finance needs of borrowers with the financial resources of lenders. BlueYield is proud to be the leading provider of automotive financial services to prestigious companies such as AAA, Hertz, BankRate, LendingTree and many others.
| Website | http://blueyield.com |
| Revenue | $5.6 million |
| Employees | 7 (0 on RocketReach) |
| Founded | 2008 |
| Address | 15 Enterprise Ste. 520, Aliso Viejo, California 92656, US |
| Phone | +1 714-897-0952 |
| Technologies | |
| Industry | Finance, Financial Services, Communities, Community and Lifestyle, Lending |
| Keywords | Auto Financing, Auto Loan Marketplace, Digital Auto Lending, Online Auto Loans, Lead Generation, Car Loans, Financial Technology, Used Car Financing, Automotive Lending, Fintech Lending, New Car Financing, Consumer Lending, Auto Loan Platform, Consumer Finance, Loan Origination, Credit Solutions |
| Competitors | Bloomberg, S&P Global, FactSet, Moody's Analytics, Morningstar, PitchBook Data, Refinitiv, an LSEG business, FintechOS, Yield.com Inc., The Yield Book Inc. +39 more (view full list) |
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The BlueYield annual revenue was $5.6 million in 2026.
BlueYield is based in Aliso Viejo, California.
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