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BlueUp develops and provides innovative devices and systems based on Bluetooth Low Energy (BLE) for identification, localization, tracking and sensing applications. BlueUp is the leader Italian manufacturer of Bluetooth Low Energy beacons, certified for iBeacon technology and for full support of Eddystone specifications. BlueUp, in 2017, provided the first firmware worldwide to support, at the same time, iBeacon and Eddystone with Quuppa (emulation mode). Our tags, beacons and sensors are also certified for Quuppa AoA RTLS technology (Quuppa Approved) and Wirepas Massive technology for ultra-low-power wireless mesh networks. BlueUp offers indoor tracking and monitoring systems for manufacturing industry, logistics, healthcare and safety and security markets.

BlueUp Questions

The BlueUp annual revenue was $1 million in 2026.

Alessio Cucini is the CEO, co-founder of BlueUp.

10 people are employed at BlueUp.

BlueUp is based in Colle Val D'elsa, Tuscany.

The NAICS codes for BlueUp are [334, 33].

The SIC codes for BlueUp are [367, 36].

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