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In a world where smartphones continue to penetrate the market, more and more users have the physical ability to connect to the Internet. However, high mobile data costs act as a restrictive barrier and remain completely unaffordable. At biNu, we want to solve the data problem because we believe that people deserve to be entertained and engaged by the great content the internet has to offer, without being held hostage by crushingly restrictive data costs. We exist to enable access to great online content. We do this by transcending the ‘data cost barrier’ by obsessively focusing on data bandwidth efficiency at every level of delivering mobile content, rather than focusing on reducing data prices. We have been testing, refining and perfecting our technology for nearly 10 years with the unwavering ambition to make mobile content more affordable, at scale, to more end-users. Publishers can finally reach and engage with a liberated mass market by easily and cost effectively repurposing their existing content. At biNu we enable publishers, advertisers and everyday mobile consumers to become active participants in making data more affordable.

biNu Questions

The biNu annual revenue was $8.3 million in 2026.

Bruce Edmiston is the CTO of biNu.

3 people are employed at biNu.

biNu is based in Sydney, New South Wales.

The NAICS codes for biNu are [54, 541, 541511, 54151, 5415].

The SIC codes for biNu are [737, 73].

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