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Binary Glyph is a senior brand and marketing practice in Toledo, Ohio, practicing since 2001. The work is marketing strategy, brand identity, the website, search and AI visibility, email, and paid media, delivered as one integrated engagement by one senior practitioner. The person who scopes the work is the person who does it. Most engagements begin with a fixed-fee marketing audit: two weeks, a senior diagnosis, and a written plan, credited in full toward the engagement. The engagement runs six months in five phases: Ground, Meaning, Form, Home, and Care. By month six the brand, the website, the email program, the search presence, and the measurement are one system, documented and running. Completed engagements continue as ongoing programs. Prices are posted at binaryglyph.com. There is no proposal deck. The identity work is also sold on its own, in four posted packages, from the mastered mark to the brand book. For a business that needs the senior marketing seat itself held part-time, the practice also serves as a fractional CMO. The thinking is published at binaryglyph.com/writing.

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