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Bill Lucas Location
Boca Raton, FL, US
Bill Lucas Work
Chief Product and Marketing Officer @ (April 2025 - Present)
Associate Vice President, Straight Talk and Tracfone Businesses @ (January 2023 - August 2024)
Vice President Portfolio Management @ (March 2021 - December 2022)
Independent Consultant @ Consulting (January 2020 - March 2021)
Vice-President, Global Marketing @ (January 2017 - November 2019)
Vice President and General Manager, Oster and Sunbeam (Cooking, Food Prep and Irons portfolio) @ (June 2014 - December 2016)
Director of Global Marketing, Paper Mate @ (April 2012 - January 2014)
Director of Worldwide Product Marketing @ (June 2008 - March 2012)
Brand Manager (promoted from Associate and Sr. Associate) @ (August 2002 - June 2008)
Associate Marketing Manager @ (March 1998 - May 2000)
Associate Buyer @ Macy's (September 1996 - March 1998)
Bill Lucas Education
The University of Chicago Booth School of Business
Master of Business Administration (M.B.A.) (Marketing)
2000-2002
University of Michigan - Stephen M. Ross School of Business
BBA (Marketing)
1993-1996
Bill Lucas Skills
Global Marketing
Marketing Management
Product Marketing
Cross-functional Team Leadership
Marketing Strategy
Pricing
B2C
Marketing Communications
Digital Media
Social Media
Strategy
Product Development
Competitive Analysis
People Management
Advertising
Channel Marketing
Merchandising
Retail
Innovation
Introducing New Products
People Development
Food & Beverage
Consumer Insight
Market Research
Channel Strategy
Branding & Identity
B2B
Event Management
Brand Architecture
Managing Agency Relationships
Resellers
Project Management
Cross Functional Team Leadership
Managing Agency
Business Analysis
Food and Beverage
Leadership
Branding and Identity
Microsoft Excel
Strategic Planning
Cross Functional Team
Positioning
Brand Marketing
Brand Awareness
Digital Marketing
B2b Marketing
Integrated Marketing
B2b Marketing Strategy
Customer Insight
Segmentation
Product Launch
Consumer Insight Generation
Consumer Marketing
Bill Lucas Summary
Bill Lucas, based in Boca Raton, FL, US, is currently a Chief Product and Marketing Officer at The HC Companies. Bill Lucas brings experience from previous roles at Verizon, Consulting and AgroFresh. Bill Lucas holds a 2000 - 2002 Master of Business Administration (M.B.A.) in Marketing @ The University of Chicago Booth School of Business. With a robust skill set that includes Global Marketing, Marketing Management, Product Marketing, Cross-functional Team Leadership, Marketing Strategy and more. Bill Lucas has 2 emails and 1 mobile phone numbers on RocketReach.
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