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Big Idea Entertainment is a leading studio and producer of children’s and family programming, characters and brands. Big Idea’s best-selling series VeggieTales® is a leading animated home video series in the US with moms of pre-schoolers*. Since 1993, VeggieTales® has sold 60+ million videos, 13 million books and more than 7 million CDs. VeggieTales® and Big Idea’s property, 3-2-1 Penguins!®, enjoyed four seasons as top-rated series on NBC Saturday mornings, Telemundo and ION TV via the qubo® children’s programming block. The studio's two theatrical releases, Jonah-A VeggieTales Movie® (2002), and Universal Pictures' and Big Idea's The Pirates Who Don’t Do Anything®-A VeggieTales Movie® (2008), are distinguished among the most successful faith-based films of all time. Big Idea also maintains an extensive presence in publishing, licensing and live entertainment arenas.

Big Idea Questions

The Big Idea annual revenue was $8.6 million in 2026.

Eric Bouck is the Founder of Big Idea.

24 people are employed at Big Idea.

Big Idea is based in Michigan City, Indiana.

The NAICS codes for Big Idea are [33, 339].

The SIC codes for Big Idea are [394, 39].

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