The Better India is the world’s largest impact-driven, positive stories platform. We reach over 250 million readers each month, across languages - English, Hindi, Gujarati and Malayalam. Our solutions-oriented reporting features stories of changemakers and innovators, with a highlight on small enterprises, grassroots innovations, sustainability initiatives, and more. Inspired by our protagonists, thousands of readers have made positive changes to the community around them, each year.
In addition, The Better India has partnered with social impact organisations, corporates, NGOs, the government and citizens to organise and highlight initiatives delivering real impact. We have helped raise relief money, bring about economic independence to the needy and revive degraded environments and lakes, amongst other activities.
In 2019, Tru Earth™, carved out a new category for laundry detergent with its innovative laundry sheet providing customers #TruChangeMakers—a better way to clean. Tru Earth’s disruptive suite of household cleaning products—including fabric enhancers (scent boosters and fabric softener), dishwashing detergent, toilet and multi-surface cleaning strips—are water activated, ultra-concentrated, pre-measured, and easy-to-use, all packaged in plastic-free packaging.
At its core, the #TruEarthMovement consists of millions of #TruChangeMakers in 80+ countries committed to Tru Earth's critical cause to make true lasting change that cares for your future. To date, Tru Earth has saved more than 200+ million plastic containers from ever being created in the first place. Tru Earth’s global Tru Giving program has provided clean clothes to over 11 million individuals in need. We firmly believe clean clothes are a human right and are privileged to contribute to the planet and people through the 1% for the Planet network. As the Founding Sponsor of the American Shoreline Cleanup program in partnership with Ocean Wise, we are proud to support efforts to protect and restore our oceans.
As a multi-national, certified B Corporation, Tru Earth’s business model balances financial success, environmentalism, and social good. We manufacture/assemble in 4 countries, and our rapid growth rate affirms this strategy. It is bolstered by our global expansion and fast-growing retail footprint in the United States. We are leading the green household products revolution to care for you, your home, and your future.