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Beth Simon Location
Ann Arbor, MI, US
Beth Simon Work
Director, Strategy and Activation @ (December 2025 - Present)
Senior Strategy and Implementation Lead @ (November 2021 - December 2025)
Co-Founder and Chief Strategy Officer @ See Lion (August 2020 - December 2021)
Vice President, Strategy @ NewFoundry (February 2019 - November 2021)
Director, Strategy and Research @ NewFoundry (August 2013 - February 2019)
Principal Consultant @ (January 2003 - September 2013)
Assistant Brand Manager @ (August 2000 - December 2002)
Product Analyst @ (January 1997 - January 2000)
Product Design and Test Engineer @ (January 1993 - January 1997)
Beth Simon Education
University of Michigan - Stephen M. Ross School of Business
MBA (Marketing)
1996-1999
Michigan Technological University
BS (Mechanical Engineering)
1988-1993
Beth Simon Skills
Insights
Activation
Innovation
Mentoring
Strategy
Marketing Strategy
Brand Development
Marketing Communications
Brand Positioning Strategies
Market Research
Competitive Analysis
Product Development
Product Marketing
Marketing
Social Media Marketing
Project Management
Cross-functional Team Leadership
Leadership
Strategic Planning
Management
Social Media
Program Management
User Experience
Brand Management
Public Speaking
Consulting
Business Development
Strategic Communications
Business Strategy
Sales
Content Strategy
Start-ups
Brand Architecture
Brand Strategy
Strategic Brand Positioning
Brand Identity
Workshop Development
Facilitation
Product Naming
Company Naming
Naming
Copywriting
Copy Editing
Marketing Copy
Messaging Development
Messaging Platforms
Email Marketing
Product Management
Digital Marketing
UX Research
Improvisational Comedy
Creative Briefs
Data Analysis
Arbor
Brand Positioning
Research
Cross Functional Team Leadership
Search
Small Business
Customer Service
Cross Functional Team
Start Ups
Beth Simon Summary
Beth Simon, based in Ann Arbor, MI, US, is currently a Director, Strategy and Activation at Human8. Beth Simon brings experience from previous roles at Human8, See Lion and NewFoundry. Beth Simon holds a 1996 - 1999 MBA in Marketing @ University of Michigan - Stephen M. Ross School of Business. With a robust skill set that includes Insights, Activation, Innovation, Mentoring, Strategy and more. Beth Simon has 2 emails and 1 mobile phone numbers on RocketReach.
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