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Business and Economic Research Limited (BERL), is a New Zealand-owned and operated consultancy. We offer economic and policy research, as well as strategic and business management advisory services. Our clients include businesses, Māori entities, and government agencies Our kaupapa is about people, their communities, and their futures. Our mission is to make a difference by helping people and their communities realise their potential. Our commitment is to the wellbeing of current and future generations. Our approach is research-led, helping decision makers understand problems by collecting evidence and applying sound economic thinking. Our work spans 3 kete; namely: - People - Te ōhanga Māori - Development. The people kete includes projects assessing demographic challenges and associated employment, education, training needs. Demands for recreation, sports, culture and leisure activities, as well as housing, health, and social service provision lie within this kete of work. Te ōhanga Māori kete includes projects for iwi and Māori entities and businesses, and hapu and whanau trusts and incorporations. Our mahi involves identifying and prioritising investment objectives and providing evidence to support the delivery of benefits to members and other stakeholders. The development kete includes devising, refining, and implementing regional and local economic development plans and strategies. Also included here are: assessing infrastructure projects; export trade and competitiveness impacts; the use, capacity, capability, and accessibility of natural resources; and policy options and analysis. We place the country’s regional economies in the context of the ‘big picture’ macro economy and we provide a unique understanding of the connections between them.

BERL Questions

The BERL annual revenue was $2 million in 2026.

Amanda Reid is the Chief Executive Officer and Tumu Whakarae of BERL.

16 people are employed at BERL.

BERL is based in Wellington, Wellington.

The NAICS codes for BERL are [541910, 54, 54191, 541, 5419].

The SIC codes for BERL are [87, 873].

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