Benchmark Group Inc Information

Benchmark Group is an independent, privately owned marketing and advertising firm. We are passionate about, and dedicated to the values of independent funeral service. Our focus is on applying positioning principles, specifically adapted for the independent funeral service provider, for connection with the consumer. Funeral home clients who've dedicated themselves to Independent Thinking as an ongoing initiative have seen their market positions change from as far as third - to first, or their call volume increase to a commanding lead. For nearly 20 years our specialized services were available only to the members of National Selected Morticians, now Selected Independent Funeral Homes, and during this time we served very closely as part of the brain trust that created most of the association's best-known products and services. This rare combination of experience and market proven offerings are now available to independent funeral homes throughout the United States and Canada. Our policy is to work with just one funeral service provider per marketing area to ensure effectiveness and propriety.