Before the Label Information

Before the Label™ allows fashion designers to bring fresh designs directly to the public, before the label is sewn on. This empowers customers to be the buyer. The community supports a design by funding it, and the designs that reach their funding goals are brought to life. By producing only what customers support, we give voice to the community to create demand in real-time and define what is really in fashion without creating excess and waste. This is fashion moved forward. And it happens Before the Label™ Our customer: design and fashion entrepreneurs looking to crowdfund their designs and mitigate risk while utilizing crowdfunding as a marketing tool. We help them market to customers looking to tap into independent designers and democratize fashion.