BBB - Barbro's Best & Brightest Information

Barbro's Best & Brightest (BBB) aims to promote young women leaders in Swedish and International business through mentorship and interdisciplinary idea-exchange. Working on both a vertical and horizontal level, the network allows unique access to global business leaders while fostering personal relationships between members as well as with network mentors. This exclusive network is by invitation only. The founding chairman Ms. Barbro C. Ehnbom functions as a role model, mentor and promoter. History In 2001 Barbro C. Ehnbom initiated the scholarship Female Economist of the Year, FEOY, at her alma mater, Stockholm School of Economics. The early funding for this came from a network of Barbro’s Friends, consisting of prominent Swedish and American business leaders, who would serve both as role models and contacts in industry for the Female Economist. Although only one young woman could win the scholarship, Ms. Ehnbom realized that access to caring Friends would accelerate other bright women’s careers as well. That very year at the official gala ceremony, in addition to presenting FEOY 2001, the very first group of selected BBB members was introduced. Members Although originally mostly consisting of female graduates from the Stockholm School of Economics, including of course the Female Economists of each year, BBB now consists of female graduates from universities all over Sweden and covers a diverse range of industries. These include traditional economical areas such as finance, management consulting, marketing/communication and accounting, but also other areas such as social entrepreneurship, applied research, life sciences, engineering, performing arts, administration and non-profit. From those who are soon beginning their careers to seasoned young professionals, BBB represents a unique network of talented and ambitious young women, eager to seek out new opportunities but who also has demonstrated a will and heart to help others.