Bassem Ghani Email & Phone Number
Senior Director of Marketing - KFC 🍗 @ Kuwait Food Company (Americana)
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Bassem Ghani Location
- Dubai, AE
Bassem Ghani Work
- 2025 - now Senior Director of Marketing - KFC 🍗 @
- 2021 - 2025 Non Executive Board Member @
- 2024 - 2025 Vice President Marketing Snacks @
- 2021 - 2024 Senior Marketing Director; Middle East, North Africa and Pakistan @
- 2020 - 2021 Marketing Director Chocolate and Biscuits, Middle East North Africa and Pakistan MENAP @
- 2016 - 2020 Marketing Director Chocolate, Middle East and Africa @
- 2015 - 2016 Marketing Director Equity and Innovations Chocolate for Eastern Europe, Middle East and Africa @
- 2012 - 2014 Marketing Director - Mashreq, Gum, Candy and Powdered Beverage @
- 2010 - 2012 Category Manager - Mashreq, Gum and Candy @
- 2008 - 2010 Senior Brand Manager - MENA, Gum and Candy @
- 2007 - 2008 Marketing Manager @
- 2006 - 2007 Category Marketing Manager, Dairy @
- 2004 - 2006 Brand Manager, Dove and OMO @
- 1999 - 2002 Management Consultant @
Bassem Ghani Education
- The American University in Cairo
Bachelor of Arts (Business Administration)
1995 - 1999 - American International School in Egypt
High School Diploma (IB) (High School/Secondary Diplomas and Certificates)
1992 - 1995
Bassem Ghani Skills
- Portfolio Management
- Digital Marketing
- Brand Strategy
- Product Innovation
- FMCG
- Management
- Marketing Management
- Product Development
- Trade Marketing
- Business Planning
- Customer Insight
- Brand Management
- Market Research
- Market Planning
- Marketing Strategy
- Marketing
- Pricing
- Shopper Marketing
- Strategy
- Fast-Moving Consumer Goods (FMCG)
- Competitive Analysis
- Advertising
- Strategic Planning
- Product Launch
- Market Analysis
- Segmentation
- Key Account Management
- Forecasting
- Consumer Behaviour
- Business Strategy
- Brand Development
- Brand Architecture
- Pricing Strategy
- Brand Awareness
- Marketing Research
- Cross-functional Team Leadership
- Team Leadership
- Brand Equity
- Customer Marketing
- Marketing Communications
- P
- Fast Moving Consumer Goods Fmcg
- Customer Service
- Cross Functional Team Leadership
- Sales Management
- Fast Moving Consumer Goods
Bassem Ghani Summary
- Bassem Ghani, based in Dubai, AE, is currently a Senior Director of Marketing - KFC 🍗 at Americana Restaurants. Bassem Ghani brings experience from previous roles at naqla, Agthia Group PJSC and Mondelēz International. Bassem Ghani holds a 1995 - 1999 Bachelor of Arts in Business Administration @ The American University in Cairo. With a robust skill set that includes Portfolio Management, Digital Marketing, Brand Strategy, Product Innovation, FMCG and more. Bassem Ghani has 2 emails and 3 mobile phone numbers on RocketReach.
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