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Barbara Smith Location
Toronto, ON, CA
Barbara Smith Work
Mentoring and Marketing Consultant @ Barbara Smith Consulting (September 2013 - Present)
Partner, Canada @ (January 2014 - Present)
Interim President @ IAB Canada (January 2014 - January 2015)
Co-Executive Program Director @ The Mentor Exchange (January 2013 - January 2014)
Director, Brand Engagement @ The Globe and Mail (July 2008 - September 2013)
EVP, Managing Director @ Vickers & Benson (January 2000 - January 2008)
Barbara Smith Skills
Advertising
Brand Development
Brand Management
Creative Strategy
Digital Marketing
Digital Strategy
Direct Mail
Direct Marketing
Integrated Marketing
Interactive Marketing
Marketing
Marketing Communications
Marketing Strategy
Online Advertising
Online Marketing
Relationship Marketing
Strategic Planning
Barbara Smith Summary
Barbara Smith, based in Toronto, ON, CA, is currently a Partner, Canada at Aprais. Barbara Smith brings experience from previous roles at Barbara Smith Consulting, IAB Canada, The Mentor Exchange and The Globe and Mail. With a robust skill set that includes Advertising, Brand Development, Brand Management, Creative Strategy, Digital Marketing and more.
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