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Barbara Ezeife Location
Accra, Accra Region, GH
Barbara Ezeife Work
Head Marketing and Communications African Subsidiaries @ (June 2023 - Present)
Head Marketing and Corporate Communications @ (December 2020 - May 2023)
Head, Marketing and Corporate Communications at Asset and Resource Management Holding Company Ltd @ (August 2018 - December 2020)
Head, Brand Management and Integrated Marketing Communications @ (January 2014 - December 2020)
Brand Analyst Marketing and Corporate Communications @ (January 2008 - January 2014)
Business Development @ Intravires Limited, Edinburgh (November 2003 - October 2008)
Decision Support Analyst ( Tesco Personal Finance) @ (March 2006 - September 2006)
Barbara Ezeife Education
Heriot-Watt University
Msc Strategic Project Management
2007-2008
Edinburgh Napier University
BA (Hons) Financial Services & Business Economics (1st class honours obtained)
2003-2007
Barbara Ezeife Skills
Budgeting and Forecasting
Ability to think strategically and holistically
Acquisition and Loyalty
Adequate Creative & Graphic Design Skills
Analysis
Analytical Skills
B2B Marketing Strategy
Brand Management
Brand Strategy
Business Development
Business Intelligence (BI)
Business Planning
Business Strategy
Change Management
Communication
Consumer Marketing
Cross-functional Team Leadership
Customer Acquisition
Customer Acquisition & Loyalty
Customer Experience
Customer Relationship Management (CRM)
Customer Service
Digital Marketing
E-Commerce
Ethical Management (CSR)
Excellent oral and written communication and presentation skills
Financial Analysis
Good knowledge of the local and global financial service industry dynamics
Indept knowledge & understanding of brand management & corporate communications
International Marketing
Investments
Leadership
Management
Market Research
Marketing
Marketing Operations
Marketing Strategy
Mentoring
Multi-channel Marketing
Product Management
Professional Mentoring
Project Management
Project Planning
Sound knowledge of products and markets and an ability to apply this knowledge
Sponsorship & Event Management
Strategic Communications
Strategic Planning
Strategy
Team Leadership
Barbara Ezeife Summary
Barbara Ezeife, based in Accra, Greater Accra Region, GH, is currently a Head Marketing and Communications African Subsidiaries at Access Bank Plc. Barbara Ezeife brings experience from previous roles at FBNQuest and Asset & Resource Management Holding Company (ARM HoldCo).. Barbara Ezeife holds a 2007 - 2008 Msc Strategic Project Management @ Heriot-Watt University. With a robust skill set that includes Budgeting and Forecasting , Ability to think strategically and holistically, Acquisition and Loyalty, Adequate Creative & Graphic Design Skills, Analysis and more. Barbara Ezeife has 1 emails and 1 mobile phone numbers on RocketReach.
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