Barb is the industry’s standard for understanding what people watch across all platforms and devices. We integrate people-based panel data with census-level online viewing data to deliver definitive, trusted and actionable insights, empowering the UK TV and advertising ecosystem.
| Website | http://www.barb.co.uk |
| Revenue | $6 million |
| Employees | 38 (22 on RocketReach) |
| Founded | 1981 |
| Phone | +1 800-018-9671 |
| Technologies |
JavaScript
,
HTML
,
PHP
+13 more
(view full list)
|
| Industry | Telecommunications, Telecommunications General |
| Web Rank | 655284 |
| Web Visits | 59300 |
| Keywords | Audience Measurement, Cross Platform Measurement, Television Ratings, Audience Analytics, Audience Analysis, Tv Analytics, Viewership Data, Media Analytics, Media Research, Advertising Measurement, Panel Data, Market Research, Consumer Insights, Media Data |
| Competitors | Ipsos, PT. The Nielsen Company Indonesia, Comscore, Inc., Statista, YouGov, VIZIO, GfK, Research Now SSI, Kantar Media Research, MediaPost +35 more (view full list) |
| SIC | SIC Code 87 Companies, SIC Code 873 Companies |
| NAICS | NAICS Code 54191 Companies, NAICS Code 541910 Companies, NAICS Code 54 Companies, NAICS Code 5419 Companies, NAICS Code 541 Companies |
Looking for a particular Barb Audiences employee's phone or email?
The Barb Audiences annual revenue was $6 million in 2026.
Khaled Serafy is the Director of Data and Technology of Barb Audiences.
22 people are employed at Barb Audiences.
The NAICS codes for Barb Audiences are [54191, 541910, 54, 5419, 541].
The SIC codes for Barb Audiences are [87, 873].