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Barb is the industry’s standard for understanding what people watch across all platforms and devices. We integrate people-based panel data with census-level online viewing data to deliver definitive, trusted and actionable insights, empowering the UK TV and advertising ecosystem.

Barb Audiences Questions

The Barb Audiences annual revenue was $6 million in 2026.

Khaled Serafy is the Director of Data and Technology of Barb Audiences.

22 people are employed at Barb Audiences.

The NAICS codes for Barb Audiences are [54191, 541910, 54, 5419, 541].

The SIC codes for Barb Audiences are [87, 873].

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