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Why Design Automated Conversations For Your Customers? 1. Customers Ask Hard Questions Many voice and conversational applications are designed with the assumption that customers come to the interaction with a fully-formed idea of what they want… and that they can describe it concisely. But customers don’t always reach out with a fully-formed intent. Or maybe they understand the issue but don’t know how to describe it to you. 2. Effective Design Handles Hard Questions Well-crafted conversational applications provide your customers with relevant and frustration-free responses. Banter’s conversation design process lets your customers get to the right answer even when they can’t describe it or don’t know exactly what their issue is. 3. Millions of Smart Speakers & Voice Digital Assistants Over 25% of adult Americans have at least one smart speaker. Soon nearly every home will have at least one smart speaker or a device with an embedded voice digital assistant. And conversation apps don't just live on smart speaker – they're on your phone, TV, car… the list goes on. 4. Good Conversation Is A Great Customer Experience Learning curve? Feh. The Banter conversation design process includes user needs research and usability testing. With Banter, when your conversation app goes live your customers will quickly learn how to use it.

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Eric Holcombe is the Vice President of Business Development of Banter Technology.

1 people are employed at Banter Technology.

Banter Technology is based in Chagrin Falls, Ohio.

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