BAFRA Competitors

We want everyone to feel able to take part in sport and physical activity, regardless of background, age or ability. Investing funds from the Government and The National Lottery.

We are the UK’s high-performance sport experts, powering our greatest athletes, sports and events towards lasting success. Since 1997, we’ve helped invest National Lottery and Government Exchequer funding to transform Britain’s elite sporting system. Helping the UK win more Olympic and Paralympic medals than ever before, and become recognised as one of the top destinations for major events. Our mission is to create the greatest decade of extraordinary sporting moments; reaching, inspiring and uniting the nation.

Our purpose To inspire more athletes and runners of all abilities and backgrounds to fulfil their potential and to have a lifelong love for the sport. Our vision For athletics and running to become an inclusive sport where everyone belongs and can flourish. Our guiding principles We want every participant involved in the sport, whether they are an athlete, runner, coach, official, leader, volunteer, competition provider, facility operator, parent or guardian to see and experience first-hand the guiding principles which continue to drive our work. These are to: Put the athlete and runner first Encourage high standards and ethical success across all aspects of our work Enhance experiences Work together in partnership not in isolation Our values Values of fun, inspiration, integrity and inclusivity will be evident in our everyday actions and behaviours as England Athletics staff, Councils and Board.