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Backroom is the brand strategy agency that shows companies going through pressure moments the truth. Our proprietary tool, the Brand Pressure Index (BPI), scores what’s broken and turns it into a battle plan our clients can act on. We believe brand is what you do, not what you say. We look past messaging and aesthetics and into a company’s operations, culture, and how it all actually gets implemented. The BPI turns that research into a score, not a guess. Then, we roll up our sleeves and stay until it’s fixed.

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The Backroom annual revenue was $609000 in 2026.

Kara Redman is the CEO, Principal Brand Strategist of Backroom.

9 people are employed at Backroom.

Backroom is based in Baltimore, Maryland.

The NAICS codes for Backroom are [5418, 54181, 54, 541, 541810].

The SIC codes for Backroom are [73, 731].

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